FOR THE LOVE OF LIMITLESS COLOR

3 years of scientific research. New exclusive technology. Incredible color deposition, vibrancy and protection.

Aveda's new Full Spectrum Permanent Vegan Treatment Hair Color. 

Natural Cool Series

60% more cool tones precisely calibrated for each level provide more control and reduced warmth.

Natural Natural Series

Added opacity and coolness for 100% grey coverage in 30 minutes.

Improved Natural Series

Tonal quality has exceptional color deposition and longevity.

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LOVE YOUR HAIRCOLOR

High-performance haircolor. Customized color just for you. Radiant shine and longevity for all shades. 100% grey coverage is just 30 minutes processing time.

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Why Aveda Color?

Feel good about what's on your head. 93% naturally derived, vegan. Fade resistant. Conditions, with radiant shine. Customized just for you.

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